Friday 7 May 2010

Name that store …

Familiarity breeds … success? Maybe that’s what the folks behind the new Sony flagship in Tokyo and Microsoft stores are hoping.

From the basic color palette to the display techniques to the approach taken to signage, the two formats have a lot in common. And not just with each other. Is it just me, or do both come off as not-all-that original variations of the Apple store? Aren’t there any new ideas out there?

Sony, Nagoya, Japan



Microsoft, Scottdale, Ariz.


Apple, San Francisco

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